Self-Publishing Blues
A very good friend has started to talk about maybe trying to self-publish. I suddenly feel guilty. Have I painted too rosy a picture of this game in my strenuous efforts at positivity? So here, to counteract the sweet smell of perfume, are some thorns to give the other side of the tale. The rule of 10s : Out of 300 online friends, 30 will tell you your writing’s not only wonderful but also publishable, and ask, please let us know when it comes out. Out of those 30, 3 will buy copies of the book. The rule of 3s : Out of 30 real-world friends, 20 will tell you your writing’s wonderful, 10 will pre-order the book, and 9 will buy. But those 9 will buy more than you ever thought all 20 would. Unfortunately, that will still be less than you ordered… …because you planned to sell more at Christmas fairs. The rule of 2s : Out of every 2 people who stop at your stall, only 1 will smile at you. Out of every 2 people who smile at you, only 1 will look at your book. Out of every 2 people who look a...